Increase web traffic, leads, and sales with Digital Advertising

Because more and more customers look for cars, dealerships, and service centers online before heading to the showroom, you’ll want to direct more of your advertising budget to the web. Don’t know where to begin?

ADP’s Digital Advertising solutions will help you get started. Just as you target print ads based on where you’re publishing them, we’ll help you target websites your buyers visit, then create electronic advertisements appropriate for those sites. The Internet lets us use high-quality graphics, sound, and even video to make an impact on your potential buyer. We can also help you tailor messages specifically for certain buyers.

Only ADP’s Digital Advertising solution gives you everything you need to increase web traffic, leads, and sales, including complete online strategies, campaigns, and a consultant to ensure your success.

Get your message in front of the right people at the right time

Decide to shift your advertising budget online, and you’ll generate more customer traffic than you ever thought possible. With our Digital Advertising solution, ADP is making it easy to increase website and showroom traffic, leads, and sales by:

• Increasing your website’s position in search engine results, like Google and Yahoo, to deliver more web traffic with Search Engine Advertising
• Creating electronic ads and connecting them to the right landing pages using graphics, sound, and video to make an impact on your buyers using Digital Display Ads and Campaign Microsites
  
• Planning, executing, and measuring your success every month with a Dedicated Marketing Consultant
  
• Guaranteeing attention getting advertising placements on the sites in-market car buyers use most with Premium Ad Distribution
  
• Uncovering specific, targeted automotive consumers in your market to improve your return on investment (ROI) with Behavioral and Geographic Targeting
  
• Making better, more effective decisions about your advertising strategies and tactics with Campaign Analytics
  

ADP’s complete Digital Advertising solution delivers the right message, the right placement, and the right marketing strategy to help drive more traffic to your website, generate more qualified showroom visitors, receive more calls into your dealership, and generally increase sales opportunities across the board.