Drive Strong, Sustained Revenue with Strategic Customer Relationships
Having the tools necessary to increase customer satisfaction and successfully manage your relationships is essential. ADP CRM can help your automotive dealership reach out to more people and track those leads. All you have to do is turn them into customers.
Our fully-loaded Customer Relationship Management (CRM) software provides:
- Lead Management – Consolidate all leads into a single, easy-to-use database, assign new lead responsibilities, track statuses, respond to requests, and analyze important information
- Business Development (BDC®) – Automate follow-ups and remind your customers to return to your dealership—for service, maintenance or an additional vehicle
- Campaign Management – Create and execute campaigns efficiently, while keeping tabs on responses and profits, so you can repeat your most successful campaigns
- Customer Management – Capture more Sales and Service opportunities and better understand the ‘lifetime value’ of each customer by keeping each Service visit and sale stored in one easy-to-access database
- Direct Marketing Services – Design, print and mail high-impact marketing pieces in a matter of minutes from our easy-to-use, template-based system
Make ADP CRM even more effective for your automotive dealership with the following options:
- Data Mining – Spot and respond to trends with simple customer activity and campaign result reports, helping you better spend your Marketing dollars
- Premier Strategic Consultants – Receive guidance from an automotive industry expert who thoroughly understands ADP CRM, so you can capitalize on your Marketing investments
ADP CRM gives you instant access to customer and prospect history, which you can use to increase profitability and overall customer satisfaction.